Things you never knew about The Bio Rhythm By Sam Morgan. According to Trade Me legend, [8] Morgan, then 23 years old, decided to found the Trade Me site when, despite searching online, he could not find a secondhand heater for his flat in Wellington. His venture with Trade Me, which began in 1999, marked a significant shift in New Zealands digital commerce industry. There is sure to be a grin on your face once you get to read this article on The Bio Rhythm By Sam Morgan. This is because you are sure to realize that all this information is so obvious, you wonder how come you never got to know about it! Sam Morgan (born 1975) is best known as the founder of Trade Me, New Zealand`s largest online auction site, which he sold in 2006 to Australian media company Fairfax for over NZ$700 million. Trade Me founder Sam Morgan at Webstock 2008. Do not judge a book by its cover; so don't just scan through this information on The Bio Rhythm By Sam Morgan. Read it thoroughly to judge its value and importance. Sam Morgan (born 1975) is best known as the founder of Trade Me, New Zealand`s largest online auction site, which he sold in 2006 to Australian media company Fairfax for over NZ$700 million.